Abstract
This paper describes the theory of experience orientation, which builds on the division of experiences in two categories: Goal-oriented and Omni-oriented. The theory comes from preliminary studies of userexperiences in a work-context, where I have found this distinction to be beneficial. In this paper I explain the theory behind it and the practical application of such a distinction when designing for an experience.
Originalsprog | Dansk |
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Publikationsdato | 29 mar. 2012 |
Antal sider | 4 |
Status | Udgivet - 29 mar. 2012 |
Udgivet eksternt | Ja |
Emneord
- Experience economy
- consumer behaviour
- consumer culture
Kunstnerisk udviklingsvirksomhed (KUV)
- Nej