Game Analytics: The Basics

Anders Drachen, Magy Seif El-Nasr, Alessandro Canossa

Publikation: Bidrag til bog/antologi/rapportBidrag til bog/antologiForskningpeer review

Abstract

Developing a profitable game in today’s market is a challenging endeavor. Thousands of commercial titles are published yearly, across a number of hardware platforms and distribution channels, all competing for players’ time and attention, and the game industry is decidedly competitive. In order to effectively develop games, a variety of tools and techniques from e.g. business practices, project management to user testing have been developed in the game industry, or adopted and adapted from other IT sectors. One of these methods is analytics, which in recent years has decidedly impacted on the game industry and game research environment.
OriginalsprogEngelsk
TitelGame Analytics : Maximizing the Value of Player Data
RedaktørerMagy Seif El-Nasr, Anders Drachen, Alessandro Canossa
Antal sider28
UdgivelsesstedLondon
ForlagSpringer
Publikationsdato2013
Sider13-40
Kapitel2
ISBN (Trykt)978-1-4471-4768-8
ISBN (Elektronisk)978-1-4471-4769-5
DOI
StatusUdgivet - 2013
Udgivet eksterntJa

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