User friendly packaging

Publications: Contribution to conferencePosterResearch

155 Downloads (Pure)

Abstract

Most consumers have experienced occasional problems with opening packaging.
Tomato sauce from the tinned mackerel splattered all over the kitchen counter,
the unrelenting pickle jar lid, and the package of sliced ham that cannot be
opened without a knife or a pair of scissors.
The research project “User-friendly Packaging” aims to create a platform for developing more user-friendly packaging.
One intended outcome of the project is a guideline that industry can use in development efforts. The project also points the way for more extended collaboration between companies and design researchers.
How can design research help industry in packaging innovation?
Original languageEnglish
Publication date1 Oct 2010
Number of pages1
Publication statusPublished - 1 Oct 2010
EventTHE CREATIVE NORTH - Shanghai, China
Duration: 1 Oct 201015 Oct 2010

Conference

ConferenceTHE CREATIVE NORTH
Country/TerritoryChina
CityShanghai
Period01/10/201015/10/2010

Artistic research

  • No

Cite this