Lost in Translation? Between User Driven and Design Driven Innovation

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This paper discuss the conceptual foundation of user-driven innovation (UDI) as well as design-driven innovation (DDI), based on the hypothesis that user needs are not revealed but created through a dynamic meaning making process among users, companies, designers, media and marketers.
The objective of the paper is to propose a framework for analyzing the existing divide between user-driven and design-driven innovation. A new concept- interaction driven innovation - is proposed.
Original languageEnglish
Publication dateAug 2010
Number of pages17
Publication statusPublished - Aug 2010
EventCumulus shanghai -
Duration: 7 Sep 201010 Sep 2010


ConferenceCumulus shanghai

Artistic research

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